Sustain Rockford’s main vision is to be a community organization that educates and advocates for practices and policies that protect our community’s land, air, and water to benefit all. We work to accomplish this by close collaboration with those citizens, organizations, businesses, and governmental bodies that have a heart for our community and its ongoing sustainability and resilience. Sustainability is not just about air, water, and clean energy. It is also about social equity, economic stability, equal opportunities, and health. We often talk about the triple bottom line – people, planet, and profit. True sustainability must include all three.